16-Type B2B Founder Personal Brand Growth Assessment

Author: 胜算用户-1a007c95bc3
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Input example

Public example
Corporate and business information
Company/Brand: An industrial consulting company Diagnostics Business Unit: Manufacturing Strategic Consulting Services Founder: Mr. Zhang Major customers: Chairman of manufacturing groups with annual revenue of more than 1 billion yuan, heads of strategic departments and business units Average price per customer: RMB 300,000 Average transaction cycle: 2-4 months Number of decision-makers and roles: 5-7 people, including chairman, general manager, strategy manager, business manager and procurement legal affairs officer
Fully scored answer sheet
[4T suitability, single item 0-2] F1 customer unit price and trial and error cost = 2 F2 non-standardized degree=2 Number of participants in F3 decision-making = 2 F4 transaction period=1 F5 Decision Responsibility Risk=2 [Type 16 structure, single item 0-10] Proportion of A1 relationship customers=1 A2 Maximum 5 new customer sources = 1 Impact of A3 stopping content advertising for 90 days=2 B1 core delivers the same ratio = 1 B2 newcomer independent delivery speed = 2 B3 Quotation Delivery Standardization=2 Founder necessity before C1 payment = 1 C2 customer internal forwarding material=2 C3 Founder’s Exit Sales Impact=1 D1 new revenue sales entity=1 D2 customer relationship controller=1 D3 copyable growth unit=2 [4T ability, individual items 0-3] Transaction1Question and Keyword Database=1 Transaction2 can be found when comparing plans=1 Transaction3 accurate clue=1 Transaction4 content transaction tracking=0 Trust1 continues to express industry judgment =3 Trust2 valid and invalid boundary=2 Trust3 views cited and forwarded=2 Trust4 team can restate judgment=2 Truth1 structured evidence=1 Truth2 complete evidence chain=1 Truth3 process and risk disclosure=1 Truth4 due diligence report available=1 Troop1 Third Party Stable Reputation=1 Troop2 spread ammo=0 Troop3 training certification mechanism=1 Troop4 spread result tracking=0
Business evidence and target direction
[Evidence from the past 12 months] 80% of new customers are introduced by old customers; the five largest new customers are all directly introduced by acquaintances; each project is highly customized; major customers must meet the founder before signing a contract; the founder and two sales consultants directly manage the deal. [Goals for the next 24 months] Prioritize the founder's judgment into cases, methods and sales materials, so that the team can gradually assume trust; large-scale channel investment will not be launched for the time being.
Instructions and workflow details

What to prepare

Corporate and business informationRequired
Fill in the company/brand, diagnostic business unit, founder, major customers, average customer price, average transaction cycle, number of decision-makers and roles according to the template.
Fully scored answer sheetRequired
Fill in the 5 items of 4T suitability, 12 structure ratings of A/B/C/D, and 16 ability ratings of Transaction/Trust/Truth/Troop in a fixed order. Keep the question number and score.
Business evidence and target directionRequired
Fill in the business facts of the past 12 months, the largest customer path, CRM/finance/case evidence, and the clear strategic actions for the next 24 months; if there is no target direction, write "None".

Generation instructions

Each row is submitted as a separate task. Required fields are marked with *.

  • Each line represents a specific business unit of an enterprise; please fill in different lines for different businesses of the same founder.
  • All ratings must be based on past 12 month facts, top customer paths, or verifiable evidence; do not substitute future aspirations for current facts.
  • Keep all question numbers in the "Completely Scored Answer Sheet": fill in 0-2 for 5 suitability items, 0-10 for 12 structural questions, and 0-3 for 16 4T ability questions.
  • This tool diagnoses business growth structure, does not judge founder character, and does not interpret any type as superior.
  • Do not fill in passwords, tokens, personal identification numbers or undesensitized customer secrets.
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Corporate and business information*Fully scored answer sheet*Business evidence and target direction*Actions
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